Traditional use of wild and naturalized plants as a potential for innovation in the development of rural areas of Croatia

The main objective of this factsheet is to determine the possibilities and directions of innovative commercialization of wild and naturalized plants based on market trends and ethnobotanical research. One of the secondary goals is to preserve local botanical and other knowledge related to the recognition and application of wild and naturalized plants in the areas of Drenov Bok and Vela Luka by conducting field research.

Sustainable use of natural resources to effectively exploit the opportunities arising from market trends is a challenge for rural communities. In response to this challenge, catalogs of knowledge and information derived from ethnobotanical research are heavily used in local product creation processes. The potential volume of commercial production is limited by various factors, such as: reduction and degradation of natural habitats, insecurity and supply volatility, legal regulations governing access to natural resources, etc.

Josip Juračak, jjuracak@agr.hr, http://www.agr.unizg.hr/en/address-book/108/josip-jura%C4%8Dak

https://hrcak.srce.hr/index.php?show=clanak&id_clanak_jezik=335946