Taking Action for Urban Nature - Business Model Catalogue for Urban NbS

The Business Models Catalogue for urban nature-based solutions presents eight different business models for urban nature-based solutions. These were identified based on 54 in-depth case studies of urban nature-based solutions, both in- and outside of Europe. These models explain which values propositions can drive urban nature-based solutions funding. Importantly, by combining different models, the funding capacity for urban nature-based solutions can be increased.

The Business Model Puzzle for urban NbS is a dialogue tool for understanding what values can drive the realisation of an urban nature-based solution, and which stakeholders may be willing to pay for this value. It builds on the business model catalogue and allows stakeholders like municipalities, real estate developers, NGOs and insurance firms to identify what values they can adopt to realise urban NbS. The material to play this puzzle as well as video instructions can be accessed on the Naturvation webpage.