OPERAs webinar 1 by Alister Scott

Is there not a need to communicate ecosystem services ideas in the language of the target audience to gain the necessary traction for adoption in practice. My work with planners using their frameworks and vocabularies with hooks allows me to be the translator of ES rather than the messiah!

Topics: Ecosystem services

Comments

What we’ve found in a lot of examples in the case studies where we’re working with local communities, is that some of the terminology that we might use is not necessarily appropriate to best communicate with local communities. So, we might refer to other terminology, we might talk about nature for example, or nature’s benefits, rather than talking explicitly about ecosystem services. So there is a need to be able to communicate in language which is appropriate for the understanding of targeted groups. The other thing we’ve been trying to do (and I point the audience to the OPERAs website) is, we’ve been trying to build a range of educational videos that are very much introductory presentations to the concepts of ecosystem services and natural capital. They’re trying to communicate what those concepts are about, and clearly there’s an important process in informing people about what those concepts mean in practice and we’ve tried to use these videos as a means of doing that.    

Sarah DubreilSarah Dubreil

Jazelle SaundersJazelle Saunders

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Esther van LisdonkEsther van Lisdonk

Madelynn BurrisMadelynn Burris

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Ionita AlexandraIonita Alexandra

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Alessandra ColocciAlessandra Colocci

Lee LotusLee Lotus

Daniel HellerDaniel Heller

Monica SilenziMonica Silenzi

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Marie PerennesMarie Perennes

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Elena HeaseElena Hease

Bruno LeeBruno Lee

Jonathan MorleyJonathan Morley

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Helen HelenHelen Helen

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Ruth J Ruth J. PriceRuth J Ruth J. Price

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Stuart RandallStuart Randall

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Nasser KinaalwaNasser Kinaalwa

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Dumitrescu AndreiDumitrescu Andrei

Dina HainesDina Haines

Tim PolaszekTim Polaszek

Melissa MaxterMelissa Maxter

Alexey NazarenkoAlexey Nazarenko

Hector VillaverdeHector Villaverde

John FinisdoreJohn Finisdore

Ahmed KhanAhmed Khan

Siska Van ParysSiska Van Parys

Alaina Orlean Alaina Orlean

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Pinelopi Kapetanaki Pinelopi  Kapetanaki

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Silvia MunafóSilvia Munafó

Dandan YuDandan Yu

yerim Moonyerim Moon

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Rossella OngarettoRossella Ongaretto

Catherine GarciaCatherine Garcia

Tariq AzizTariq Aziz

JOAQUIM BOSCHJOAQUIM BOSCH

Posted on: 18 Sep 2017 - 12:32